Fashion & Culture

Commonwealth Fashion Council

Elevating emerging fashion talent across 56 nations

56 Countries
200+ Designers
3 Seasons
15M+ Reach

Non-profit fashion council representing 56 Commonwealth nations. We built their digital presence, secured top-tier press, and drove 200+ designer applications per season.

Challenge

  • New organisation with no existing digital footprint or press credibility
  • Needed to reach emerging designers across 56 countries simultaneously
  • Competing for attention against established fashion institutions

What We Did

  • PR outreach to Vogue, Elle, and Harper's Bazaar for showcase coverage
  • Paid campaigns across social and search to drive designer applications
  • Brand positioning and content strategy across Instagram and LinkedIn

Results

15M+

Impressions across paid and organic channels

200+

Designer applications per season

Vogue, Elle, Harper's Bazaar

Coverage in top fashion press

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Evelyn Bobbie

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